DiscoverBRANDEDHow Attention Became the Most Valuable Currency | #1 Branded Weekly
How Attention Became the Most Valuable Currency | #1 Branded Weekly

How Attention Became the Most Valuable Currency | #1 Branded Weekly

Update: 2025-06-13
Share

Description

Welcome to the new era of BRANDED. In this refreshed format, Ben Kaplan and Tom Cain team up weekly to break down the biggest stories in branding, marketing, tech, and business—with sharp takes, bold questions, and zero fluff.
In this episode:

  • Hailey Bieber sells her skincare brand for $1B—how attention became the most valuable currency
  • Meta signs a nuclear deal to power AI—literally
  • Apple tries to reinvent itself with a major UI overhaul—but is it still innovative?
  • Tesla’s global sales slump—what’s really going wrong
  • Salesforce targets data dominance with a new acquisition
  • Plus: How generative AI is changing the job market and what it means for creators, marketers, and brands
Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

How Attention Became the Most Valuable Currency | #1 Branded Weekly

How Attention Became the Most Valuable Currency | #1 Branded Weekly

Ben Kaplan and TOP Thought Leader